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The BASHI Platform (Click) is a New-York based startup aiming to disrupt the product and fashion industry. BASHI is a community-based platform connecting brands to on-demand design and development services.
My Profile: https://www.bashi.co/Profile/53
I moved to New York City and joined BASHI as part of the 4-person team to build the platform from scratch in 1 year.
In the team I worked in cross-functional responsibilities:
Social Media Management
Brand Graphic Design & Photography
Digital Marketing & PR
Business Operations
Digital Product Management
MVP & Prototype Development
MVP & Prototype Development
We worked as a team to develop the business model canvas, then we incorporated each segment into the platform through the below process.
User Research & personas Identifications: 9 sectors in a total of 185 people
Platform wireframing: mapping out the platform and user flow
BASHI prototype development: Adobe XD
Product Development: 8 months on web development
BASHI.co(Click) beta site was live in October 2019.
Think open innovation Marketplace + Crowdsourcing +E-portfolio + Creative Community = Profit & Value
The goal of BASHI was to provide a more meaningful experience via innovations and incorporations of new technology than other freelancing websites compared to Fiverr and Upwork. In order to do that we needed our site to be a hybrid of them and other sites like LinkedIn, Facebook, Behance, and Airbnb.
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BRAND DESIGN and Social MEDIA
BASHI Social Graphic
Graphic design
Future Of Work Tunnel
Graphic design
Creator Connection
Graphic design
Bashi-Eco-System
Graphic design
Creative Freedom
Graphic design
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BASHI Branding Image
Orignal Photography
BASHI Branding Image
Orignal Photography
BASHI Branding Image
Orignal Photography
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MARKETING & EVENTS
ELLE DECOR Collection at High Point Market
BASHI Creator Emir Polat's La Pausa Collection was on full display for retailers to experience.
ELLE Decor at Plaza Hotel
The La Pausa by BASHI Creator collection was premiered at The Plaza Hotel's Grand Opening of ELLE DÉCOR Café.
Fashion Scholarship Fund Annual Talent Acquisition Event (TAE)
BASHI at the Fashion Scholarship Fund Annual Talent Acquisition Event (TAE) to get in touch with some of the 200+ scholarship recipients.
Pop Up at FIT
Pop Up at Parsons School of Design
Fashion Scholarship Fund
CASE STUDY
ELLE DECOR Case Study
SEAN JOHN Case Study
1-on-1 Transactions Case Study
ELLE DECOR Case Study
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I worked on case studies to help with the pitch to our stakeholders.
During our pre-launch and beta site testing, we have over 15 brands use BASHI's Opportunities feature, and 25 design opportunities were posted with the result of 567 unique designs in total at the cost of 37,930 USD, which is a lot less than the average cost of hiring and with double the amount of innovative and diverse design selections. We have gained 1600+ users in less than a year.
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